Further together

Communication

25 April 2024 Communication

SERGIO TACCHINI in VOGUE magazine

On the shores of Naples, SERGIO TACCHINI reveals himself under the lens of Kyle WEEKS (Gucci, Patta, New Balance,…) and model Mayor DUTIE (Valentino, Nina Ricci, Rick Owens,…).
Featuring a full Tracksuit, this campaign, imagined by stylist Elena MOTTOLA and agency SID LEE PARIS, is a perfect blend of fashion and heritage, as the brand claims.
To be found in VOGUE magazine May 2024.

26 March 2024 Communication

EVENT COLLABORATION WITH PAPERBOY

On Saturday March 23, MOVIN and his partners, on behalf of the SERGIO TACCHINI brand, activated an event partnership with PAPERBOY, to create a convivial, street-style moment around the world of Tennis and Fashion.
PAPERBOY is an iconic and trendy restaurant in Paris. It’s also a benchmark in the world of fashion, thanks to a very hip eco-system on social networks.

During a day, influencers and public personalities competed in street tennis matches. At the same time, all PAPERBOY teams were dressed head-to-toe in SERGIO TACCHINI, and the restaurant’s windows were decked out in the event’s colors.

paperboy & Sergio Tacchini_eng

5 December 2023 Business

INTERSPORT SPECIAL OPERATION

 

A partnership with INTERSPORT was launched with MOVIN for a special operation in December 2023.

Various iconic products were highlighted both in stores and on the famous retailer’s digital channels. A shop-in-shop was created on our partner’s website, and a large number of consumers were able to discover the world of the SERGIO TACCHINI brand. In addition, a Social Media campaign was displayed throughout the INTERSPORT ecosystem.

Captured by the creative agency SID LEE Paris, the campaign represents the modern, Italian and irreverent image of the Sergio Tacchini brand.

A great success on the eve of the festive season where MOVIN performed very well, making a large number of French people pleased.

 

10 January 2023 Business

COLLABORATION WITH JOBLIFE ESPORT

SERGIO TACCHINI’s bold heritage meets the innovative world of JOBLIDE ESPORT, the famous streamer collective on Twitch that participates in a large video game competitions.
The result of this collaboration is a colorful HOODIE with sharp lines, typically Sergio Tacchini spirit.

20 June 2022 Communication

ADVERTISING CAMPAIGN – ODT

MOVIN also promotes SERGIO TACCHINI brand through targeted communication campaigns, close to its retailers and consumers at Overseas Departments and Territories.